I’ve been hearing a lot about business intelligence analytics, and I kinda get the idea that it helps businesses grow, but I’m not sure how exactly. I mean, for a small business, how can it actually make a difference? Like, does it help with making better decisions, or is it more about tracking sales and customers? Also, is it something only big companies use, or can a small business with a tight budget take advantage of it too? If anyone has experience with this or knows some useful tools, I’d really appreciate the help!